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How to promote your posts on Instagram and choose your destination

 

How to promote your posts on Instagram and choose your destination

How to promote your posts on Instagram and choose your destination

Find out how to choose a promotion destination based on your business type and your goals. Promoting your posts on Instagram is a way to advertise your business and reach people who aren't already following you.


One way to advertise your business and reach people who are not following you is promoting your posts on Instagram. In this tutorial, you'll learn how to choose a destination for your campaign.

 There are three destinations your campaign can send people to:

  1. Your profile.
  2. Or your website.
  3. Or your private messages.

 We recommend choosing the destination that matches your type of business and your goals. You can send people to your profile if you want to promote awareness, display your products and services, and promote the growth of your community. If your business has a physical headquarters, be sure to include its address so that people can visit you.


 Send people to your website if you want them to browse your online store, learn about an event or sign up for your mailing list with this destination you will need to include a URL and a call-to-action button like "Learn more" or "Shop now".


When selecting private messages, people are prompted to message you via private messages to your Instagram inbox and it's a great option for service providers who want to receive requests, appointments, or inquiries from potential clients.


By doing so, you have learned the importance of sending people to your profile, website, or private messages in helping you achieve the various goals of your business.

How to interpret the results of your Instagram promotion

Learn how to interpret the results of your Instagram promotion. Promoting your posts on Instagram is a way to advertise your business and reach people who aren't already following you.


You will learn how to interpret the results of your promotional campaigns on Instagram, you can start by seeing your promotional campaign insights, the number of likes, comments, and saved times that resulted from your promotional campaign, it helps you to understand how the audience interacts with your post, you can compare these numbers With your other promotional campaigns to see the content that generates the most interaction, then you can view the interactions This number tells you how many people visited your destination after clicking on your promotion, then you can see the reach, impressions, follow-ups and indicates Reaching the number of unique people who viewed your post and Impressions refer to the number of times your post has been viewed. If the number of impressions is greater than reach, this means that people viewed your post more than once.


 Another way to evaluate your campaign performance is by dividing the number of interactions by the number of impressions. This rate is known as the click-through rate (CTR). Comparing click-through rates for your campaigns can help you see which promotions have achieved Best Performance By scrolling down a little bit, you can see how many days your promotional campaign was running, how much you spent and you'll also find insights into demographics and the locations of people who viewed your campaign. Determine if this is the audience you wanted. Reach it and if you should try a new audience strategy next time, if you forget what these terms mean, click on Understand insights at the bottom of this page so you will know how to interpret your results and use your other promotional campaigns. As a basis for comparison, these results can give you some ideas for improving your next campaign.

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